Télécommunications

Orange Maroc inaugure son premier Smart Store

Casablanca abrite le premier Smart Store de Orange Maroc. Situé au boulevard d’Anfa, le magasin se différencie des agences commerciales par son architecture. Ainsi, les clients peuvent tester les différents produits et services avant l’achat. Ce store de deux étages est également équipé de Wi-Fi gratuit, de bornes de recharge du téléphone et du service de transfert des données de l’ancien téléphone au nouveau.


« Le Smart Store est un flagship de l’opérateur français. Il était donc important d’ouvrir cette boutique avec ce nouveau concept. Cela permet aussi à la marque Orange de s’exprimer et traduire de manière concrète son ambition de faire vivre à ses clients une expérience incomparable », explique Mohamed Ibourk, directeur des ventes directes de Orange Maroc. L’ex-Méditel compte ouvrir d’autres Smart Stores dans plusieurs villes, comme Rabat, Tanger, Fès, Meknès et Marrakech.


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